T-QUAL endorsed products have centre stage at the 2012 Australian Tourism Awards, held in Hobart on Friday evening; with more than half of the winners carrying the T-QUAL Tick, Australia’s national symbol of tourism quality.
The Australian Tourism Awards, which are managed by the National Tourism Alliance, are the tourism industry’s peak Awards, recognising and promoting excellence in the tourism industry.
Tourism products endorsed with the T-QUAL Tick claimed top honours in a range of categories including Backpacker Accommodation, Ecotourism, Adventure Tourism, Indigenous Tours, Deluxe Accommodation and Destination Marketing.
Alongside these achievements, Simon Currant, Chair of the Tourism Quality Council of Australia who has been instrumental in the implementation of the T-QUAL Accreditation, won the National Outstanding Contribution by an Individual award.
Not only are T-QUAL endorsed products recognised by the tourism industry, consumers love them too. TripAdvisor recently announced the winners of the 2013 Travellers Choice Awards for the top 25 hotels in Australia, in the biggest ever Travellers’ Choice campaign.
A third of the top 25 hotels on the list carry the T-QUAL Tick, confirming that travellers are increasingly recognising the high quality products endorsed by this national symbol of tourism quality.
A distinguishing feature of the TripAdvisor Travellers’ Choice Hotel Awards is that they are based on the millions of valuable reviews and opinions that are collected in a single year from travellers around the world.
The recognition of T-QUAL accredited products in both the Australian Tourism Awards and the TripAdvisor Travellers’ Choice Awards demonstrates the credibility the T-QUAL Tick can bring to businesses. To find out more about how you can get T-QUAL accredited click here.
The T-QUAL Tick is the government’s national symbol of tourism quality, representing businesses that have undergone rigorous assessment to ensure they deliver a quality experience. Since being launched in 2011, there are more than 13,000 tourism businesses have become T-QUAL accredited.