Next week marks 100 days until The Vodafone Ashes Series 2010-11 starts on 25th November in Brisbane. On 17th August the countdown to the Series commences and once again sporting rivalry will take place between the Aussies and the Poms. With tickets selling fast, Cricket Australia is urging those wanting to be part of the action to make their plans.
The Series will take place across Australia in five host cities:
• Brisbane – The Gabba: 25-29 November 2010
• Adelaide – The Adelaide Oval: 3-7 December 2010
• Perth – The WACA: 16-20 December 2010
• Melbourne – The MCG: 26-30 December 2010
• Sydney – The SCG: 3-7 January 2011
A new Go Ashes iPhone app has already been launched in the run up to The Ashes. As well as in-depth destination information on the five host cities and beyond (including bespoke videos* featuring Aussie cricketing legends Michael Bevan, Justin Langer, Chris Hartley, Darren Lehmann and Damien Fleming), team news and live updates, the free Go Ashes app will give one lucky winner the chance to win an incredible trip to the first Brisbane Test.
To enter, players need to score a century by answering questions on both cricket and Australia. There are two questions daily and the winner will receive a two week trip Down Under for two people including return flights, accommodation, a fantastic tourism experience and a five day Gold category ticket to see The Ashes at the Brisbane Test.
Tourism Australia General Manager (UK and Europe), Rodney Harrex says:
“The Ashes Series is a great opportunity for English fans to visit Australia. The event is a huge draw for many and it’s worth planning ahead to ensure the most is made of any holiday Down Under. From adventurous activities, such as surfing, to sitting back and enjoying our food and wine, there’s plenty to do both in the host cities and beyond and the new app is a must-download for anyone travelling to the country – both for the cricket and for those who want an insider guide to Australia.”
Cricket Australia CEO, James Sutherland says:
“Based on the strong ticket sales so far, we’re anticipating large crowds across all Vodafone Ashes Tests. We look forward to welcoming England cricket fans Down Under this summer and suggest that the best way to avoid disappointment is to contact the Cricket Australia Travel Office’s licensed tour operators in the UK as soon as possible.”
To download the Go Ashes app go to www.australia.com
To find out more about experiencing the Ashes as part of a holiday in Australia visit www.australia.com/ashes
Notes to editors:
* The videos are copyright free and available to view on the app, on www.youtube.com/australia or can be sent to you directly.
* The app is currently available in the UK and Ireland
* The app is compatible for use on iPhone / iPod Touch / iPad
* The app is free